Planning

Strategic marketing consulting and planning

We deliver innovative and internationally oriented marketing and marketing strategies as the basis for a value-added and customer-centric market approach.

Do you want to know more about our cases?

Plus-Icon
Plus-Icon
Do you have questions about our cases or a request?
We are looking forward to your message.

Services Planning

BRAND MANAGEMENT

Brand positioning
Brand portfolio
Brand architecture
Brand experience
Brand performance

INTEGRATED COMMUNICATION MANAGEMENT

Customer Insights
Social Media Strategy
Digital Strategy
Content Strategy
Channel Planning

INNOVATION MANAGEMENT & STRATEGY

Innovation Readiness Check
Corporate Start-Up Program
Lean Innovation Approach
Open Innovation
Innovation Strategy

CHANGE MANAGEMENT & TRANSFORMATION

Vision formulation
Mission statement
Agility
Adaptability
Transformation

MARKETING MANAGEMENT

Customer Insights
Communication Strategy
Social Media Strategy
Content Strategy
Digital Strategy

CHANGE MANAGEMENT & TRANSFOR­MATION

Data Management
Market potential
Business potential
Trade/location analysis
Communication analysis

SALES MANAGEMENT

Sales Strategies
Market Cultivation Strategies
CRM Management
Key Account Management
Trade Management
BSI Group

Contact

BSI Office
info(at)bsi.ag
Tel.: +49 40 8000 84 862
Fax: +49 40 8000 84 900