Insights

Innovative market and marketing research

We provide individual and scientifically based survey and analysis methods using qualitative and quantitative market research approaches.

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Services Insights

Market Observation

Market Analysis
Competition Analysis
Market Segmentation
Mystery Shopper
Employer Branding Analysis

Target Group Analyzes

Personas
Customer Experience
Customer Journey
Shopper Journey
Customer Satisfaction

Communication research

Media research
Communication analysis
Brand value analysis
Panel research
Online surveys

Online surveys

Design Thinking
UX Design Test
User Experience Design
Eye Tracking
Social Media Monitoring

Future research

Trend research
Innovation management
Neuromarketing
In-depth interviews
Field research

Reach Analysis

Data Strategy
Data Management
Market Potential
Business Potential
Trade/Location Analysis
BSI Group

Contact

BSI Office
info(at)bsi.ag
Tel.: +49 40 8000 84 862
Fax: +49 40 8000 84 900